Why We Ride is an award winning and critically acclaimed documentary about the passion of life, told by the many riders, racers and enthusiasts who love motorcycling. The film’s promotion of all that is good with motorcycling quickly evolved into one of the most significant social movements among the motorcycle community within in the past 40 years.

Our team knew that the dedication and generosity of the motorcycle community was an incredible resource, and we set out to harness this with a simple mission statement: Inspire – Educate – Celebrate. When our Why We Ride film crew member Joseph Northrup passed away from a brain tumor he had been battling since childhood. We decided that the future of our efforts to promote the good of motorcycling would be guided by the mission to raising funds and awareness for those facing life’s challenges and hardships.

Please join us on our journey and help us in our mission to bring hope to all those who need it.